voltz
packaging
Ready. Jet. Go.
We’ve seen shoes with wheels, but what about jet packs? Jet ready to rock n’ roll with Voltz - the first ever jet pack shoe brand designed to innovate your commute and your closet. From loafers to boots, Voltz’ footwear carefully conceals its jet pack underneath the sole to ensure you don’t have to compromise on style when you lace up and launch your ride.
SCOPE of Work
Concept development
Branding & naming
Logo development
Copywriting
Packaging
The obstacle
Public transportation can be an overcrowded, unpredictable, and expensive experience when used daily. This be an irritating inconvenience to those who rely on it to get them from place-to-place every single day.
The Solution
Say farewell to public transport and hello to Voltz - a jet pack shoe brand that uses 100% carbon neutral fuel to help you power through your commute. Simply pair your complimentary bluetooth gloves and fly up to 24 kilometers, for a maximum of 12 hours!
Modern. Brash. Bold.
advertising
“Save YOUR day”
his ad campaign uses super hero related puns to highlight the product’s benefits: speed, environmentally friendly, and style. The imagery works to put an emphasis on the brand’s bold and innovative nature.
